Tuesday, July 28, 2015

Week 2 EOC Boston Consulting Group-Video Games

Image credited to"Marketing: An Introduction 10th Edition"
Well During this week we have been discussing about the way to establish good partnership to build  Customer Relationships. In the analysis we were discussing the planning of major companies at the time to expand and develop their brands understanding what their growth in the market will be, what this will affect directly, and where to spend the money or not . In this exercise we are using the Boston Consulting Matrix to explain my research and conclusion.

Digital downloads (mobile devices and Consoles) star
PlayStation 4 cash cow
Microsoft Xbox 360 cash cow
Nintendo (dog)

I other words. In some extra research that I did, I strongly believe that consoles are not going away even though it is very clear that mobile devices will put up a strong competition for them, Games will continue to spike around the 50's ad $60.00 for digital download, also bargain companies will find the way to enter this game but, it will just work for grandpas and grandmas (no offense to any one). This companies will be offering card, slot machines and very group like game, so with that being said, all i can say is get yours pockets ready and get ready for the next generation.



No comments:

Post a Comment